How to choose a LinkedIn prospecting tool
Dozens of tools promise LinkedIn prospecting on autopilot. Five questions separate the ones that bring conversations from the ones that burn your network.
1. Is every message really personal?
Most tools send one template and swap the first name. Ask to see two messages to two different prospects. If they read the same, your prospects will notice too. With BIZLINKED, each first message is written from the person's own profile: their headline, their About section, their latest post.
2. Where does it run, and who holds your session?
Cloud tools run your account from their servers, through your credentials or a session token. Extension-based tools act from your own browser, in your own session. Know which one you are choosing.
3. Who decides who gets contacted?
The best results come from contacting fewer, better people. Look for an approval step, a test mode and sensible daily limits rather than the highest volume.
4. What happens after the first reply?
The sequence must stop the second someone answers. Then you need the whole conversation in one place, help with your reply, and a way to track meetings — and whether people actually show up.
5. What does the AI really cost?
Some tools bundle AI into the price, others let you bring your own API key so you see every cent, and some offer both. Neither is wrong; just know which one you pay for.